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Organic Engagement—Take a Lesson From Mufasa
A few weeks ago I had a movie day with my nephew. He chose to watch the Lion King. I know we are all familiar with the story, so I’ll refrain from speaking of frivolous details. It is the typical tale...
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Instagram – Why It Works
“Gram that.” It’s something I hear, say, and do on the regular. If you have no idea what I’m talking about, don’t worry. I’ll break it down for you. I’m talking about Instagram. Instagram, my social...
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A Good Conversationalist Listens 70% of the Time
“We’ve all been in those conversations where someone talks, and talks, and talks and talks…” was the first thing I wrote at the top of my screen when looking at my blog assignment for today’s post....
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How to Be Professional and Conversational When Blogging
Did you know there is a blog all about what a toddler might be thinking? There are blogs dedicated to cats, others to smelly feet, men who paint their nails and anything else you can imagine. And if...
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Demystifying Google’s Algorithms in 2013
Google has always been extremely secretive about the algorithms they use to rank the never-ending sea of pages that exist in the digital domain. They give out very little information about how the...
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Be Detail-Oriented or Error-Prone
I must admit that I’m a bit of a nerd when it comes to design. After taking typography and design classes in school, I developed an eye for detecting typographic errors and inconsistencies in the...
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Enhancing Content with Visuals
You are a great person with an awesome personality—so why are you spending another weekend with Netflix and Haagen Daaz? I am the last person that should be giving dating advice, but I ended up with...
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Increasing Your Online Audience
Several years ago, a good friend of mine began hosting a radio show in the middle of the night. He was an aspiring disc jockey and convinced a local station to give him some unproductive airtime. I...
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Using Great Content to Generate Leads (and Dates)
Trying to track down great leads is a lot like dating—especially in our more “social” world. You go to a friend’s BBQ. A photo of everyone at the backyard gathering goes up on Facebook; you’re tagged....
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Uncle Sam, the Call to Action Man
In 1917, as World War I raged in Europe, British Intelligence intercepted a coded message known as the Zimmerman Telegram. The telegram, sent from the German Empire, contained an invitation for Mexico...
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